Marvin Levy, Legendary Publicist and Spielberg Confidant, Dies at 96
Marvin Levy, a towering figure in Hollywood publicity and a trusted adviser to Steven Spielberg for over five decades, passed away on April 7 at the age of 96. Known as a master of film marketing and the only publicist ever honored with an Academy Award, Levy’s influence shaped some of the most iconic movie campaigns in cinematic history.
“Marvin’s passing is a huge loss for me and for our industry,” Spielberg said in a heartfelt tribute. “When it came to handling the press, he had no peer… He was creative, innovative, and respected for his knowledge and honesty.”
A Career That Defined Hollywood PR
Levy’s collaboration with Spielberg began in the 1970s with Close Encounters of the Third Kind and blossomed into a lifelong partnership. He played a pivotal role in the marketing and public reception of Spielberg’s most beloved films, including E.T. the Extra-Terrestrial, Jurassic Park, Schindler’s List, Saving Private Ryan, and Lincoln.
But Levy’s impact extended far beyond Spielberg. Over the course of his career, he guided publicity campaigns for legendary titles such as Back to the Future, Who Framed Roger Rabbit, Ben-Hur, Taxi Driver, Kramer vs. Kramer, Sophie’s Choice, Men in Black, Shrek, and Gladiator.
The Face of Amblin, and the Gold Standard in PR
Levy was known for more than just his résumé. His keen eye for public sentiment, his deep respect for the press, and his strategic brilliance made him a revered figure across the film industry. Spielberg called him “the face of Amblin,” noting that while his own job ended with the final cut, Levy’s work only began once a film was completed.
“He loved his work and was endlessly enthusiastic about our business,” Spielberg said. “He was excited to figure out new and better ways to present films to audiences.”
Levy officially retired in 2024, capping off nearly 50 years of service to Amblin Entertainment and DreamWorks Studios.
A Legacy of Integrity and Innovation
Beyond his professional accomplishments, Levy will be remembered for his mentorship, his love for storytelling, and his unwavering dedication to both filmmakers and audiences.
In 2018, the Academy of Motion Picture Arts and Sciences honored Levy with an Honorary Oscar, marking him as the only publicist to ever receive such recognition — a testament to his singular impact on the industry.
Remembering the Man
Levy is survived by his wife, Carol Levy, their sons Don and Doug, and two grandsons. Though he spent a lifetime behind the scenes, his fingerprints are on the films that defined generations.
His passing marks the end of an era in Hollywood — but his legacy will continue to shine on every screen.